





Pitching and Selling: A Short Sales Guide for Tech Founders - Ascent Framework 2.2
There’s a myth in tech: build it, and they will come.
Anyone who’s tried knows better — you have to sell it.
This short, practical guide is for tech founders, side hustlers, and early-stage entrepreneurs who want to pitch and sell their product without feeling fake or pushy.
Inside, you’ll learn:
A clear, founder-friendly pitch formula (Problem → Solution → Outcome)
Real examples you can borrow and adapt today
How to handle objections without panic
How to close the deal and get paid
How to turn selling from a slog into a repeatable, confident habit
Part of the Ascent Framework series, this guide helps founders tackle one part of building a business that lasts — with zero fluff and plenty of real-world insight.
Read it over coffee. Use it the same day. Keep your side hustle moving up and to the right.
Download now and make your next pitch count.
There’s a myth in tech: build it, and they will come.
Anyone who’s tried knows better — you have to sell it.
This short, practical guide is for tech founders, side hustlers, and early-stage entrepreneurs who want to pitch and sell their product without feeling fake or pushy.
Inside, you’ll learn:
A clear, founder-friendly pitch formula (Problem → Solution → Outcome)
Real examples you can borrow and adapt today
How to handle objections without panic
How to close the deal and get paid
How to turn selling from a slog into a repeatable, confident habit
Part of the Ascent Framework series, this guide helps founders tackle one part of building a business that lasts — with zero fluff and plenty of real-world insight.
Read it over coffee. Use it the same day. Keep your side hustle moving up and to the right.
Download now and make your next pitch count.
There’s a myth in tech: build it, and they will come.
Anyone who’s tried knows better — you have to sell it.
This short, practical guide is for tech founders, side hustlers, and early-stage entrepreneurs who want to pitch and sell their product without feeling fake or pushy.
Inside, you’ll learn:
A clear, founder-friendly pitch formula (Problem → Solution → Outcome)
Real examples you can borrow and adapt today
How to handle objections without panic
How to close the deal and get paid
How to turn selling from a slog into a repeatable, confident habit
Part of the Ascent Framework series, this guide helps founders tackle one part of building a business that lasts — with zero fluff and plenty of real-world insight.
Read it over coffee. Use it the same day. Keep your side hustle moving up and to the right.
Download now and make your next pitch count.